6/26/2023 0 Comments Ecosia maps![]() I often dive down the rabbit hole of PAA, so it’s a loss I’d feel, but I’d probably gain hours of my life back in exchange, so nothing to cry about. There’s also no ‘Books’ ‘Finance’ or ‘Flights’ tabs, though there is an Ecosia Travel that is currently in Beta – I tested this too and it looks powerful (other than a missing ‘pet-friendly’ filter for us dog owners).Īnother missing feature is Google’s ‘People also ask (PAA)’ functionality which is a late-ish addition to the world’s most popular search engine, so perhaps no surprises there. There’s no ‘Shopping’ filter, so those looking for an easy online purchase may find it a bit trickier. In fact it’s more or less as Google looked around 5 years ago. And results are filtered in tabs at the top by ‘Images’ ‘News’ ‘Videos’ and ‘Maps’ (although the maps are still powered by Google). Wikipedia results are shown as separate results to the right, just like with Google. The results presented seem strong and authoritative. ![]() It uses the same familiar predictive auto-fill as you type into its search box, it has the same search engine result format with H-Tag for title and Meta Description for description. On the face of it Ecosia looks a lot like Google. The answer is yes, but it doesn’t have all of the bells and whistles. I tested its interface, asking myself if it was as intuitive to use as Google. ![]() What I discovered about the Ecosia search engine But I wanted to check my husband’s claim that it was essentially the same as Google before I convert – because Google is where I do so much of my business. Now, as a socially-responsible business, Big Bee can definitely get on board with a not-for-profit search engine, and anything to help our planet. Promising to plant one tree for every 45 searches, so far Ecosia has planted more than 106 million trees – that equates to around 4.8 billion searches conducted on its platform to date. Kroll launched Ecosia after embedding himself in Argentina for a few months, where he learnt about reforestation projects and the link between planting trees and neutralising CO2. ![]() We’ve not heard of Ecosia – but millions haveīut maybe we’ve been entangled in Google’s algorithm tentacles for too long, because plenty of others have been using the search engine, set up by German Christian Kroll. Wanting to check my ignorance before writing a blog about Ecosia I asked a group of learned friends if they’d heard of it: Their responses ranged from “No, never,” to ”It sounds like a made-up country”. “I’ve not noticed any difference compared to Google,” he told me, “except there’s fewer adverts.” That’s something most of us could get on board with. In fact, it’s only come to my attention because my husband told me that he’s been using it for the last month or so, and guess what – he loves it. It’s never come up in all of my years of researching, and I’ve never seen it creep above the parapet when analysing website traffic results data. I’m not sure who should feel more red-faced: me, or the marketing team at Ecosia, but despite having been formed in 2009, I’ve only just come across the not-for-profit search engine. It’s been around for more than a decade, and with its mission to improve the world’s ecology, it’s planted more than 106 million trees.
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